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peakingstabilizingBig Tech Companies

YouTube Shorts Now Lets You Create Your Own Deepfake Videos

YouTube can scan your face and voice to generate realistic deepfakes of yourself.

What is happening

Google introduces AI-generated avatars to YouTube Shorts

Theme activity is concentrated now, with momentum and confidence both elevated.

Momentum
88%
Confidence trend
95%0
First seen
9 Apr 2026, 2:23 pm
Narrative formation start
Last active
9 Apr 2026, 2:02 pm
Latest confirmed movement
Supporting signals

Evidence that is shaping the theme

These clustered signals are the repeated pieces of reporting that formed the theme. Read them as the evidence layer beneath the broader narrative.

Big Tech CompaniesConfidence 95%5 sources9 Apr 2026, 2:02 pm

Google introduces AI-generated avatars to YouTube Shorts

A new feature that lets you create an AI avatar with your likeness is now live on YouTube. First announced in a blog post earlier this year, avatars are designed to be used in Shorts (provided you still allow them to show up), allowing you to insert yourself into video content in a way that YouTube deems to be safe and secure. YouTube's approach to combatting the AI sloppification of the internet and the proliferation of deepfakes appears to be adding more and more AI features to its platform, framing this latest addition as a tool that gives creators more control of their digital identities. Any video generated using an avatar will feature YouTube's AI disclosure and include visible watermarks and labels like SynthID and C2PA. YouTube has published a pretty in-depth explainer on how to create and use an avatar in either the YouTube or YouTube Create app, but here's a brief summary of how to do it using the former. Once you've opened AI Playground, you'll be taking a "live selfie" that also records your voice. You can then preview your photorealistic virtual self and either proceed with it or redo the process if you're unhappy with anything. Creating an avatar in the YouTube Create app is broadly similar, but you have to navigate to the My Avatar homepage first. YouTube recommends that you hold your phone at eye level and keep yourself centered as much as possible. Lighting is also important, as is ensuring your whole face is visible, you're in a quiet area, and there's nobody else in the background. You also have to be the account owner to create an avatar, and over the age of 18. Once you have an avatar you like, you simply type in a prompt and wait for the AI to generate a video, which according to 9to5Google can be up to eight seconds long. Alternatively, YouTube will also let you add an avatar to existing "eligible" Shorts by tapping "Remix" and then "Reimagine" with your avatar selected. Avatars can be deleted or retaken whenever you like, as can any video with your avatar in it. You can also limit who's able to remix your videos, but deleting a video with your avatar in it won't also delete the original video, or that avatar from your account. YouTube will automatically delete any avatar that hasn't been used to create new video content for three years. The new avatar feature will roll out gradually, and is the latest in a long line of AI-centric tools and updates YouTube has added to the platform in the last year, including automatic upscaling for low-res videos, automatic editing for creators and an AI-generated carousel for search results. This article originally appeared on Engadget at https://www.engadget.com/social-media/google-introduces-ai-generated-avatars-to-youtube-shorts-140222368.html?src=rss

EngadgetTimes Now Tech & ScienceTechBuzz AI
Related articles

Research briefs behind this theme

Open the article-level analysis that gives this theme its evidence, timing, and scenario framing.

Big Tech CompaniesResearch Briefhigh impact

YouTube Shorts Now Lets You Create Your Own Deepfake Videos

Multiple trusted reports are pointing to the same directional technology shift, suggesting the market should read this as a category signal rather than isolated headline activity.

What may happen next
Prediction says this signal will translate into sharper competitive positioning over the next two quarters.
Signal profile
Source support 90% and momentum 96%.
High confidence | 95%4 trusted sourcesWatch over 30 to 90 dayshigh business impact
Big Tech CompaniesResearch Briefhigh impact

Google introduces AI-generated avatars to YouTube Shorts

Multiple trusted reports are pointing to the same directional technology shift, suggesting the market should read this as a category signal rather than isolated headline activity.

What may happen next
Prediction says this signal will translate into sharper competitive positioning over the next two quarters.
Signal profile
Source support 96% and momentum 96%.
High confidence | 95%5 trusted sourcesWatch over 30 to 90 dayshigh business impact
Big Tech CompaniesResearch Briefmedium impact

Google Maps Enhances User Contributions with AI-Generated Captions

The integration of Gemini's AI capabilities in Google Maps signifies a strategic move to enhance user interaction and content richness, positioning Google as a leader in user-generated content within mapping services.

What may happen next
Expect increased user engagement and contribution rates on Google Maps as AI simplifies the content creation process.
Signal profile
Source support 60% and momentum 70%.
High confidence | 95%2 trusted sourcesWatch over 12-18 monthsmedium business impact
Big Tech CompaniesResearch Briefmedium impact

AI Enhancements in Google Maps Improve User-Generated Content

The deployment of AI tools like Gemini positions Google Maps as a leader in user-generated local content, potentially increasing user engagement and data richness on the platform.

What may happen next
Google's investment in AI for enhancing user contributions will likely strengthen its competitive advantage in location-based services.
Signal profile
Source support 60% and momentum 70%.
High confidence | 95%2 trusted sourcesWatch over 12 to 18 monthsmedium business impact
Big Tech CompaniesResearch Briefmedium impact

How To Use Prompts To Direct Avatars In Google Vids: Check This Simple Step-By-Step Guide

Multiple trusted reports are pointing to the same directional technology shift, suggesting the market should read this as a category signal rather than isolated headline activity.

What may happen next
Prediction says this signal will translate into sharper competitive positioning over the next two quarters.
Signal profile
Source support 60% and momentum 78%.
High confidence | 95%2 trusted sourcesWatch over 2 to 6 weeksmedium business impact
Big Tech CompaniesResearch Briefhigh impact

Google Vids gets AI upgrade with Veo and Lyria models, directable AI avatars

Multiple trusted reports are pointing to the same directional technology shift, suggesting the market should read this as a category signal rather than isolated headline activity.

What may happen next
Prediction says this signal will translate into sharper competitive positioning over the next two quarters.
Signal profile
Source support 96% and momentum 96%.
High confidence | 95%6 trusted sourcesWatch over 30 to 90 dayshigh business impact
Big Tech CompaniesResearch Briefhigh impact

Google Maps Introduces AI-Powered 'Ask Maps' Feature

The integration of AI into mapping services represents a significant evolution in user interaction and travel planning.

What may happen next
The adoption of the 'Ask Maps' feature will lead to increased user engagement and satisfaction with Google Maps over the next 12 months.
Signal profile
Source support 60% and momentum 95%.
High confidence | 95%2 trusted sourcesWatch over 12 monthshigh business impact
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Big Tech Companies

Apple debuts 50th anniversary exhibit at Apple Park with iconic products and photography

This story is part of 9to5Mac's series celebrating Apple's 50th anniversary. Apple often likes to say that it isn't a nostalgic company, but they've gone all out to celebrate their 50th birthday . The company recently opened an exhibition on campus displaying some of their most iconic products from over the years alongside photographs of memorable moments. There's even a large screen that plays iconic ads and keynote moments like the 1984 commercial and the opening of the Steve Jobs theater. Thanks to Meriam Al Sultan on X, we all can get a look at the exhibit. more...

Latest signal
Apple @ Work Podcast: Apple means Business
Momentum
95%
Confidence
92%
Flat
Signals
20
Briefs
128
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