TEORAM

Keyword: brand experience

Netflix's Move into Physical Retail: An Analysis

Netflix is expanding into physical retail with 'Netflix House,' aiming to create immersive brand experiences. This move represents a diversification strategy to enhance brand loyalty and generate new revenue streams bey…

Apple TV's New Branding: In-Camera Analysis

Apple TV has unveiled a refreshed brand identity featuring glassy visuals and a new sonic logo. The branding was created using physical glass elements and captured in-camera, emphasizing a commitment to tangible design.